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Shark Tank India Episode 28: What Happened in the Show?

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First was Humpy A2 by Vishal Chaudhari, Malvika Gaekwad, Jaywant Patil, Second was Kunafa by Zamzeer Ahamed and Jameela Ruhi and Third was Gold Life Anti Suicide Fan Rod. 

At the end of the episode, the shark lesson of the day was given by Vineeta for the entrepreneurs that every year in business brings many ups and downs but instead of comparing oneself to their competitors, one should always focus on their own business and customers because that is the only ladder to success.

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Index:

Humpy A2:

“You are what you eat”. Nowadays, all dairy products have chemical residue. Humpy A2 is a one-stop, healthy solution. It is authentic, native, and chemical-free. “Humpy” is a name that is inspired by the unique feature of Indian cows as they have a hump on their backs, and A2 is the scientific term for a type of protein found in cow’s milk. It is also found in mother’s milk. They collaborate with the Barwad community farmers and produce organic milk, curd, paneer, cheese, and butter.

Who are the founders of Humpy A2?

Vishal Chaudhari, Malvika Gaekwad, and Jaywant Patil, from Pune, are the founders of Humpy A2. They used to work in Uniken cyber security where Vishal was the business head, Jaywant was a team member and Malvika was an intern. Jaywant decided to do something about the problem of chemicals and he and Malvika all came together to start The Organic Carbon in 2017.

Humpy A2 Shark Tank India
Humpy A2

In 2016, a story about Jaywant’s organic journey was also printed in the Maharashtra State Board 11th std Marathi textbook, and many students were inspired to take up farming as a career. Their aim is to become every Indian family’s farmer.

Did Humpy A2 get a deal on Shark Tank?

Humpy A2 came on Shark Tank India with a pitch of 75 lakhs for 4% equity, company valuation was 18.75 crore. All the sharks tasted a few products of theirs and absolutely loved the taste. Namita was the first to go out as she didn’t find anything unique and also didn’t find the business scalable.

Anupam suggested them to make it a niche business by selling it to the elite group to build a respectable business because there is no pricing power in the dairy business and that is why he was out. Vineeta offered 50 lakhs for 10% equity and 25 lakhs for 12% interest, the company valuation is 5 crores. Ghazal said that she relates to organic products and Peyush said that he could help them with technology and they can generate profit through efficiency and word of mouth. So, he offered a deal of 75 lakhs for 10% equity.

Ghazal agreed with Peyush and she offered the same deal of 75 lakhs for 10% equity. Both Ghazal and Peyush joined hands to offer the same deal of 75 lakhs for 10% each. The founders took a moment to discuss and when they came back, Ghazal, Peyush, and Vineeta combined to offer a deal of 1 crore for 15% equity each. They happily accepted the offer and their cheques.

Kunafa:

Sweet is essential in India. Kunafa is a middle eastern dessert, 100% veg, made of semolina dough and served with sugar syrup. It comes in 15+ varieties, including snickers, oreo, Nutella, bounty, assorted mini. There is a high-quality cream that is used as an ingredient. It has a secret recipe that only the founders know. It has three outlets in Bangalore and five outside of Bangalore. The outlets have a restaurant-type model, where customers can go, sit and enjoy Kunafa.

Who are the founders of Kunafa?

A young married couple, Zamzeer Ahamed and Jameela Ruhi from Mangalore are the founders of Kunafa. Jameela is a Computer Science engineer and Zamzeer is a Telecom engineer. One day, Jameela served Kunafa to Zamzeer and he loved it. So, they decided to make it a business because it was not so famous in India. They have the vision to serve it in PAN India and then take it globally as well.

Kunafa Shark Tank India
Kunafa

Did Kunafa get a deal on Shark Tank?

Kunafa came on Shark Tank India with a proposal of ‘Kunafa Ke Saath Munafa’. They pitched for 90 lakhs for 5% equity, valuation was 18 crores. The sharks were served kunafas for tasting and they liked it. Vineeta was the first to go out because she didn’t find the business scalable. Anupam advised them to collaborate with Swiggy and Zomato to earn maximum profit and he was out.

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Namita suggested them to collaborate online as well and she was out. Ghazal found the product very sweet and she didn’t like it very much. Thus, she was out too. Peyush complimented their business model and he didn’t think that they should change anything but he was not interested in the food business and that is why he was out too. There was no deal offered to Kunafa but they got an UpGrad exclusive course.

Gold Life Anti Suicide Fan Rod:

Suicide is a huge problem in the world. According to a census, in 2020, there were 1 lakh 53 thousand suicides reported in the world and most of them were cases of hanging on a fan. Gold Life Anti Suicide Fan Rod is a big solution to this problem. If the fan gets over-pressured, the fan rod will open on a spring and the person trying to hang themselves will come on the ground. In the last four years, more than 50,000 of these have been installed in hostels, hotels, hospitals, jails, government quarters, lodges, and cottages. These are even installed in all the rooms of IIM Ahmedabad. The normal fan rods are exchanged with these spring rods and when it opens up, there is an alarm that sets off. It is a great initiative taken to solve a huge problem. It is sold on their official website and Indiamart.

Who are the founders of Gold Life Anti Suicide Fan Rod?

Sharad Ashani and Gaurav Ashani, a father-son duo from Mumbai started this business. Sharad is an Electric engineer and has always been an innovator. He had been working since the second day of his retirement. Both the men have installed and saved many lives till now. Sharad wants to become a fan manufacturer and their target for this year is 60 lakhs.

Gold Life Anti Suicide Fan Rod Shark Tank India
Gold Life Anti Suicide Fan Rod

Did Gold Life Anti Suicide Fan Rod get a deal on Shark Tank?

Sharad and Gaurav came on Shark Tank and asked for 50 lakhs for 4% equity. Anupam said that it was God’s work that they are doing and it is also a very innovative idea. He also added that he would be interested if it were a fan brand but for now, he was out. Namita had a doubt in the scalability and thus, she was out too.

Vineeta suggested them to collaborate with other brands and make it large scale and she was out. Ghazal said that she might invest after 6 months but for now, she was out. Peyush revealed that he loves purpose-driven businesses and that is why, he offered 10 lakhs for 10% equity and 40 lakhs debt for 12% interest, valuation was 1 crore. He could also help them strategically. The duo took a moment to discuss and when they came back, Vineeta and Ghazal offered a combined offer of 50 lakhs for 30% equity because they strongly believe in the cause.

The founders countered by saying that they would like all three of them to join together, and thus, Peyush, Vineeta, and Ghazal offered 50 lakhs for 10% equity each and the deal was done. The founders also received an offer from Flipkart to launch their product on their platform. They also received free credits for transactions of more than 30 lakhs by Cashfree Payments.

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Related Articles:

Which companies presented in Episode 28?

First was Humpy A2 by Vishal Chaudhari, Malvika Gaekwad, Jaywant Patil, Second was Kunafa by Zamzeer Ahamed and Jameela Ruhi and Third was Gold Life Anti Suicide Fan Rod. 

Who are the investors in Shark Tank India?

  • Ghazal Alagh – Co-founder and Cheif Mama of Mamaearth
  • Aman Gupta – Co-founder and CMO of BoAt
  • Vineeta Singh – CEO & Co-founder of SUGAR Cosmetics
  • Ashneer Grover, Founder, and MD of BharatPe
  • Peeyush Bansal – Founder & CEO of Lenskart.com
  • Namita Thapar – ED of Emcure Pharmaceuticals
  • Anupam Mittal – Founder and CEO of Shaadi.com

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