Chirps Chips– The chips of crickets!!!.
There are many protein-rich foods in our diet but how many of them are all-natural and most importantly sustainable. Here is a sustainable protein and a must-try product for all-Chirps chips. The one on the go – gluten-free, GMO-free, all-natural substitute for protein with the goodness of 1 egg white and 30% lesser fat than that of a potato chip in every crunch.
The best part is the main ingredient is cricket flour allows you to eat bugs and get 4 g of protein in each serving. The three main constituents of this product are corn, beans, and cricket flour allow you to get 1 cricket in each chip.
Chirps chips at a glance:
| Business Idea | High protein chips made from cricket flour |
| ENTREPRENEUR | Laura D’Asaro and Rose Wang |
| ASKED FOR | $100,000 For 7% |
| DEAL | $100,000 For 15% |
| SHARK | Mark Cuban |
| STATUS | In Business |
Index:
Who are the founders of Chirps chips?
The trio of Laura D’Asaro, Rose wang, and Meryl Natow is fellow aluminous at Harvard and enjoys spending time together as they run the business Chirps.
They first set out for the mission when rose came back from China and told her friends about the first insect snack she tried there- A scorpion. As scary as it may sound the next adventure, they tried was cooking some insects they bought from a pet store. They found it to be instectalicious. That is how they experimented with the six foods whose owner is Meryl Natow and they came up with a product.
Their tried and tested products today include the chirps cookies and the chirps chips which are popular among Americans as a starter. There’s an interesting fact in store for you -Crickets contain 9 essential amino acids and more magnesium than in beef.
How was the Chirps chips SHARK TANK PITCH?
Laura D’Asaro and Rose wang didn’t come to the tank to bug anyone. They gave their pitch smoothly. All was well for the Harvard graduates. They firstly started by introducing the company and told the constituents of the packet. Then they jumped right into sales and the sharks were impressed. Next, each shark was given a sample to taste.
Barbara thought the packet smelled funky when you opened it. She loved the taste! Mark began the offer by saying “I will not waste your time, I give you an offer of 100,000 for 20% of the company, as I am ready to help you get to experience with the companies I own”.
Lori said, “Mark has given you the exact offer.” “Therefore I am out”. Their counteroffer for Mark is placed by Rose, She says, Can you do 100,000 for 15% share and after a long awkward silence Mark says done. The deal is accepted.
What Happened to Chirps chips after Shark tank?
Thanks to the help of Mark Cuban, the trio got a huge exposure after getting bugtastic deal with him. This exposure left an imprint of great sales and they even tried some new experiments along the way by introducing new products.
This is how their revenue changes from 2014 to 2021.
Also lets see what are the new products were introduced. The protein shake is available in three interesting flavors, with the same goodness of proteins and much-needed nutrients in all the products. The flavors are: Vanilla and chocolate
Next comes the cookie mix. Just add water and your batter is ready. Then, shape and bake it to perfection.
What are chirp chips worth?
The snacks are known for their peculiar yet delicious taste. Already available on their website and e-commerce giant Amazon as well as a huge range of retail stores. Now they have spread their wings to 48 states in the US.
Also when we look at the valuation you can see their valuation changes from 0.6 million to $1.4 million in 2020.
Competitor’s analysis:
The two major competitors for this buggy business are:
- 3 cricketeers- who own and harvest their own bugs for the business, from which they use to make their products
- Griopro- Also make flour out of cricket to make products like Protein shakes and smoothies.
INTERESTING ASPECTS:
- High source of protein and B12.
- To make a pound of flour from crickets it takes 5000 of them.
- They even wrote a children’s book
- They have three flavors namely Cheddar, Barbeque and Sriracha
- People do eat insects for protein, Guess? There are 2.5 billion of them.
Are Chirps chips profitable?
The company is bonkers with the idea and already getting famous at a remarkable pace. Now with Laura, Meryl, and Rose playing active roles. They are surely bearing the fruits of their labor but still have a long way to go!!
Is Chirps chips still in business?
They hope to expand even further and reach for the sky in terms of sales which seems easy with the introduction of new products but it seems the awareness plays a vital role in their success.
Next time your hunger bugs you? Try Chirps chips!!
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What is Chirps chips?
Chirps Chips are one on the go – gluten-free, GMO-free, all-natural substitute for protein with the goodness of 1 egg white and 30% lesser fat than that of a potato chip in every crunch.
Who founded Chirps chips?
The trio of Laura D’Asaro, Rose wang, and Meryl Natow is fellow aluminous at Harvard and enjoys spending time together as they run the business Chirps.