Magic Dates started in the year 2016. Magic Dates are special. But, why? These dates are called Magic Dates as they give your body complete natural sugar without any addition of preservatives or substances. They are also highly rich in phytonutrients, antioxidants, and fiber elements. Dates are very healthy and safe for human bodies.
Magic Dates are completely free from gluten, non-GMO, and kosher. Each and every bite of Magic Dates contains 50-60 calories and 15-20% of dietary fibers. Magic Dates comes in various flavor packs, which include Salted Walnut Brownies, Lust Lemon Bar, Coconut cream cake, triple choco crunch, Choco hazelnut truffle, Blueberry Choco dream, and Choco coconut cookies.
Magic Dates at a Glance:-
| Idea | Snacks bite- plant-based, gluten-free and dairy-free |
| Founders | Diana Jarrar |
| Asked For | $150,000 for 10% equity |
| Accepted Deal | $150,000 for 33.3% equity |
| Sharks | Kevin O’Leary |
| Business status | In Business |
| Episode No. | Season 13, Episode 17 |
| Buy on Amazon | Buy Now! |
| Website | Website |
Index:
Who are the founders of Magic Dates?
Diana Jarrar initiated Magic Dates in September 2016. She is a Palestinian refugee who grew up in Syria. She moved to Canada when she was 11 and then to Los Angeles when she was 19 years old. She graduated from California State College Northridge in 2010.
She ran a catering business that had a Mediterranean theme and then, she was a real estate agent for three years. She loved dates and those were her go-to snacks while growing up. So, she decided to start a business of her own that offers flavored dates.
Did Magic Dates get a deal on the Shark Tank?
Diane came on the show looking for an investment for her business. Diane needed an investment of $150,000 for 10% of her business. Diane shared her story and how she started Magic Dates. Diane also shared that she had helped the coconut girl, the company in which Mark had invested in 2011. Magic Dates had sales of $100,000 in the year 2019.
In 2020, she had made it to $136,000 and by 2021, Magic Dates touched the $175,000 sales amount. She shared that they had recently changed their packaging. Mark Cuban immediately replied that changing the packaging means sales are going off, he’s out. Robert Herjavec didn’t find it a scalable business and went out. Daymond John said he had no interest or experience, so, he also went out.
Lori Greiner said she should go back to law school, but felt like it was crowded too and went out. Kevin O’Leary just left Shark Tank in the ocean. Kevin finds Diane very impressive and confident. Kevin O’Leary gave an offer of $150,000 for 33.3 % equity, which means demanding 1/3 of the company. Diane gave a counter offer for 20% equity, Kevin said it was a non-negotiable offer. Diane had no choice, she accepted the deal and took her check.
What happened to Magic Dates after Shark Tank?
After the Show, Magic Dates had a huge sales increase. People go mad if they find any approved and healthy food item to eat which has sugar but it is sugar-free.
Diane had a deal with Kevin on the show. Kevin is an American Television Personality who is an investor and has supported and suggested Diane throughout the growth in exchange for 1/3 of the company. Magic Dates was launched in 2016, and had a rough period during the pandemic period, but it didn’t stop. Currently, they have various networks and book orders in hand.
During the pitch, they asked for a valuation of $ 1,500,000. Magic Dates’ price ranges from $4.99- $5.99 and it costs them $1.9 per unit. A monthly pack of Magic Dates costs them around $40. Magic Dates gives an extra 5% off on the subscription purchase order.
Magic Dates have captured its market through Amazon and Walmart along with some other offline stores. Magic Dates have its own official website from where you can purchase directly and get the pack at your doorstep. They already serve their dates in some of the many flavors which are mentioned above. Any further addition of flavors, products, or price changes will be updated by Bizz Bucket once it is identified.
Competitors of Magic Dates
- Ajwa Dates
- Medjool Dates
- Herbnuts Dates
What is the net worth of Magic Dates?
As of 2022, the estimated net worth of Magic Dates is around $450k, and has been running since 2016 in Los Angeles. The estimated net worth of Diane can be assumed from the amount she invested in her business, which may be around $50- $10k.
Is Magic Dates still in business?
As of 2022, Magic Dates is still in operation, running and serving across the market. Magic Dates has received positive reviews from its consumers and is gaining popularity and growth over the years. Most of the sales are generated through Social Media Marketing. Magic Dates pays the influencers for advertising their products on their social platforms, which generates a huge revenue in the pocket of Magic Dates’ business accounts.
Magic Dates social links:
Do Share Your Thoughts:
Do tell us all your thoughts in the comments section below, we look forward to reading all the comments in the section below.
Also, don’t forget to download our Android app which contains startup and business book learnings, verified business knowledge and concepts, and no bullshit!!
Related Articles:
- Who are the Sharks and Guest Sharks?
- Palmini: What Happened After Shark Tank?
- Chirps: What Happened After Shark Tank?
- Boobie Bar: What Happened After Shark Tank?
- Bag Bowl: What Happened After Shark Tank?
- Pavlok: What Happened After Shark Tank?
- Roominate: What Happened after Shark Tank?
FAQs:
What is Magic Dates?
Magic Dates started in the year 2016. Magic Dates are special. But, why? These dates are called Magic Dates as they give your body complete natural sugar without any addition of preservatives or substances. They are also highly rich in phytonutrients, antioxidants, and fiber elements. Dates are very healthy and safe for human bodies.
Who founded Magic Dates?
Diana Jarrar initiated Magic Dates in September 2016. She is a Palestinian refugee who grew up in Syria. She moved to Canada when she was 11 and then to Los Angeles when she was 19 years old. She graduated from California State College Northridge in 2010.
