Do you struggle to keep your plants organized and looking great in your home or office?
Enter Urbio, the modular wall organizer for plants and other small items. With Urbio’s magnetic system, you can easily mix and match planters and organizers to create your own unique wall display that suits your style and space.
Whether you have a small apartment or a large office, Urbio can help you make the most of your vertical space and add some greenery to your life. Check out Urbio on Shark Tank to see how it works and hear the company’s story.
Urbio was introduced as an Indoor Plant Company that prepares modern vertical gardens around your room, halls, and house. Urbio was introduced to those people whose permanent residence is Flats and Buildings and who don’t have any room or open natural space for their garden.
Urbio plants come under a special pot that can be stuck anywhere you want in your house with the help of their powerful magnets and their Urbio mechanisms. These are very easy to install and remove as they don’t want any screws to fit on your walls. They can provide every kind of plant that you want directly on your doorstep.
Urbio at a glance
| Season | Season-04, Episode-13. |
| Business Idea | Indoor Plant Company. |
| Founders | Beau Oyler and Jared Aller. |
| Asked For | $300,000 for 12% of Equity. |
| Accepted Deal | $300,000 for 15% of Equity. |
| Sharks | Lori Greiner. |
| Business Idea | In Business. |
| Website | Urbio |
Index:
Founder Story:
Urbio was founded, introduced, and developed by two young entrepreneurs and common friends named “Jared Aller” and “Beau Oyler”. They both have been serial entrepreneurs and designers for a long time as they have a keen interest in decorative and home decor which leads to opening their first venture called Enlisted Design, the designing business that is formed by Jared.
They have been passionate about making gardening fun and a kind of decorative thing for those who don’t have proper space in their house for it. They researched and develop their plan to use plants in a very effective way that fills your space with nature and finally invented their products under a company called Urbio.
They initially started their company as a Kickstarter campaign for 40 days where they aimed for $15,000 but ended up receiving $77,000 as the Kickstarter community was quite impressed by their idea. After that, they featured their product on the Shark Tank show where they get a boost in their business.
Did Urbio get a Deal on Shark Tank?
Urbio was introduced to ABC’s famous reality show Shark Tank in Season 4 and Episode 13. The owners introduced and explained their product to Sharks and talked about their idea and vision for developing their product.
As they love gardening and have a great experience and interest in home decors and decorates, therefore, they combined both and produced their Urbio plant’s products which are stylish, decorative, natural, and most important it is suitable for everyone who is living in buildings and flats and doesn’t have enough space for their garden.
They showed their samples to the Sharks and asked for an investment of $300,000 in exchange for 12% of their company.
Sharks loved their product and their vision and asked them about their sales as they have approximately $125,000 in just 5 months of operations from 25 plus brick-and-mortar stores, also they were selling their products in over 50 countries before Shark Tank.
Sharks found their business profitable and their vision great, therefore, Kevin initially offered them an investment of $300,000 for 20% of equity and salary from their profit. Robert also offered them an investment of $400,000 for 20% of equity. He also agreed to give an additional $100,000 to hire a full-time business manager.
Later Lori also offered them an investment of $300,000 for 20% along with various help and support in marketing their product. Later Robert goes down to 17.5% of equity then Lori goes down to 15%. The owner liked all offers but they want to retain as much equity as they can. Therefore they accepted Lori’s offers and thus, they got a deal on Shark Tank.
What Happened to Urbio after Shark Tank?
After the show, it received a massive hike in its sales as it received an order of $125,000 in just 1.5 to 2 months after the show. They also listed their products in thousands of retail outlets throughout the country in just a few months.
In 2015, the company acquired Sebi Space from Sebi Inc. for an undisclosed amount and they started their business in manufacturing and designing accessories for bathroom and kitchen areas also. They also received various awards for their designs and idea and became a major plant-based designer and decorative accessories company in America.
Later in Feb-2016, the whole company was sold to “Honey-Can-Do-International” a major supplier of storage and organization products internationally. Currently, they are selling their products as a Perth.
Competitors of Urbio
However, the company is very new and innovative in the market but not free from competition. It also has to face very thought completions in the business world. Some of its competitors are: –
- Tower Garden,
- Mr. Stacky,
- Plants on Walls, etc.
Net Worth of Urbio
The company was valued at approximately $4.5 Million at the time of its Shark Tank appearance with total revenue of $125,000 which is generated within 5 months of the commencement of its operations.
But after the show, its valuation increased by 2 to 3 times more. By the time, this firm is generating a revenue of $125,000 a month now. However, the figures of their valuation are not been disclosed by the company.
Is Urbio Still in Business?
Yes, the company is still in business and performing well in its area as it became one of the leading Plant-Based Home-Decorative companies, along with the designer expertise that they provide with their products.
Urbio social links:
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FAQs:
What is Urbio?
Urbio was introduced as an Indoor Plant Company that prepares modern vertical gardens around your room, halls, and house. Urbio was introduced to those people whose permanent residence is Flats and Buildings and who don’t have any room or open natural space for their garden.
Who founded Urbio?
Urbio was founded, introduced, and developed by two young entrepreneurs and common friends named “Jared Aller” and “Beau Oyler”. They both have been serial entrepreneurs and designers for a long time as they have a keen interest in decorative and home decor which leads to opening their first venture called Enlisted Design, the designing business that is formed by Jared.