Some of the world’s most famous wines are handmade and have homes in France and Italy but have you ever tried a wine that has used eco-friendly agricultural methods to grow and nurture into the delicious wines we know today. Let me introduce the company Obvious wines which has pioneered eco-friendly wines.
The person behind this distinct and significant venture is none other than Brice Baillie. The company started off with four wines and now has expanded to 5 to 6. Each of the wines has a label that describes the flavor of the wine province and a significant attitude of the company.
The owner of this venture took an ambitious stride into the world of wines when he decided he wanted to give the whole world a glass of wine to drink. His ambition made him believe that it was of utmost importance that high quality and not inferior wine should be given to each citizen to enjoy.
Obvious wines at a glance:
| Business idea | Curated wines for an easy wine experience |
| Founders | Brice Baillie |
| Asked for | $150,000 for 5% |
| Accepted deal | $160,000 for 12.5% |
| Sharks | Lori Greiner |
| Business status | In business |
| Episode | Season 10 Episode 12 |
| Website | Obvious wines |
Index:
Founder Story:
The founder of this environmentally-friendly enterprise has done his master’s from the EDHEC Business School and subsequently worked as head of finance in Loreal. His business process is such that he buys from the best vineyards and uses eco-friendly methods to grow them.
The first place he started his revenue for this company was in California and used the wines that were selected at home tasting events. He tried to put the wines on the store shelves and was successful where he sold them in orange county and Los Angeles. Today the company has developed its own website and gives free delivery for every 6 or more bottles bought.
Did Obvious wines get a deal on shark tank?
The wine industry has hit the world by storm yet the company on shark tank had a hard time making a deal with a shark. The entry into shark tank for Brice Baillie went in seeking $150,000 for 5% of his company.
The chef Mr. Wonderful had stormed him with questions and he hoped to make a deal with him. But things turned out to be different as many of the sharks went out as they saw many hurdles in selling the wines in different states due to the different rules and regulations as well as the hardships they will have to face in the online world. Both sharks Daymond and Mark were out.
Lori was interested as she knew many women who loved to buy wines and pair it with food. She believed that the concept told to her by Brice was well versed and the branding was great. He was offered by Lori $150,000 for 12.5%. After some discussion and negotiation, the offer went up to $160,000 for 12.5%. Finally, the deal was accepted.
What happened to Obvious wines after the Shark tank?
The website of Obvious wines obviously got a makeover after they aired on shark tank. The number of products available increased from 4 to 5 or 6 products that are distinct in nature and taste. The deal with Lori never worked out for the brand as they got another investment that had a larger amount which helped the brand succeed and soar in revenue. Today the company is having a revenue of $1.3 million in 2020 which is 34% higher as compared to the previous year.
About the product:
- The company started off with the introduction of 4 to 5 different wines that used the unique agriculture process in their creation.
- Introduced two more wines.
- This institution is believed to be the first artisan wine outlet.
- The aim is aptly achieved by the company when it says that the citizens of the world should get to taste wine of superior quality at a reasonable price and that the product should be eco-friendly.
- The company’s website got a renovation or revamp after it aired on shark tank but the website is not functional anymore
- The products are sold on Amazon, Flipkart, and stores like wholefoods and wine stores in California.
COMPETITORS Of Obvious wines:
The main competitor of obvious wines is Naked wines.
What is the net worth of Obvious wines?
At the time of the show, Obvious was valued at around $1.28 million. The revenue of this wine industry pioneer reached a staggering $1.3 million by the year 2020 which was 34% higher than in 2019. Currently in the month of march the company has reached a valuation of $ 11 million as of today. The company is doing a crowdfunding campaign named start engine which generated $223,512. As of June, in the same year the annual revenue of the company has reached $4 million each year.
Is Obvious wines still in business?
The aim of this company has shaped it to transform the face of the wine industry and shift from traditional to modern ways of agriculture. This transition has led to phenomenal success which is the reason why the company is on the way to introduce new products in the range.
The company hopes to grow even further and spread their culinary art world wide. The aim is successful till now let’s see whether the whole world can find more distinct and different ways to drink wine than the obvious one of course!!
Obvious wines social links:
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FAQs:
What is Obvious wines?
The owner of this venture took an ambitious stride into the world of wines when he decided he wanted to give the whole world a glass of wine to drink. His ambition made him believe that it was utmost important that high quality and not inferior wine should be given to each citizen to enjoy.
Who founded Obvious wines?
The person behind this distinct and significant venture is none other than Brice Baillie.