FitDeck -The brand itself says what it results. The fit deck is a fitness product and is a set of playing cards that have various exercise activities on them. Every time you suffer, you get a different work activity each time. FitDeck was founded in 2004 and had its head office in San Diego California.
FitDeck is a set of 40 different cards, which features training, sports, nutritional tips, and lifestyle activities. FitDeck sells its product on its own website and Amazon. Each card is filled with information, just suffer the deal and do. FitDeck-A sold a custom deck of playing cards that keeps you fit.
FitDeck at a glance:
| Business Idea | A set of playing cards that has exercises on them. |
| Founders | Phil Black |
| Asked For | $300,000 For 20% |
| Accepted Deal | No Deal |
| Sharks | No Sharks |
| Business status | Acquired by Implus |
| Website | https://FitDeck.com |
Index:
Who is the founder of FitDeck?
Phil Black is the founder of FitDeck, who had completed his graduation from Business School and Navy Seal. Phil Black is an investment banker, personal trainer, motivational speaker, and Self entrepreneur. Phil Black is a fitness freak man. Phil Black is planning to make custom deals for corporations, gifts, and sports teams. Currently, he is going withPrepWell, his other start-up.
Did FitDeck get a deal on Shark Tank?
FitDeck came in season 5, episode 15 looking for an investment of $300,000 in exchange for 20% equity in the business. After the explanation about the product, Phil shared an attentive point where he talks about his sales figure to which Robert asked if he was making good money, why he needed an investment?
Phil said that he had reinvested all money in R&D. Mark Cuban said that it was the most brutal business model and didn’t find an equitable outcome from it and went out. Kevin O’Leary also moved out due to the valuation. Daymond John found it too risky so, moved out.
Robert Herjavec also found it risky, non-investable, and moved out. Lorry Greiner loved the idea but found it difficult to make a niche product into a market product and turned herself down. All the sharks moved out. No deal was made and the pitch got closed.
What happened to FitDeck after Shark Tank?
After Shark Tank, the sales of FitDeckgota peaked and seemed to be very high for a while. Even though Phil Black was not able to make a profitable business out of FitDeck, he used to reinvest all his money into the development of digital applications of it. But, due to huge competition in the digital market, FitDeck was not able to survive stable.
After getting no deal from Shark Tank, FitDeck continues to sell their cards on their own website and Amazon. ButFitDeck didn’t find the right surface which created a problem for it to stand in the market for a long time. Due to this, Phil Black sold his business to Implus in 2014. After that, Phil Black came back on Shark Tank in episode 1119 in season 11 with PrepWell, his other start-up.
Each pack of cards is sold for $14.95 and its manufacturing cost per unit was $4.95. It has a revenue of $4.3 million and a valuation of $500k ( estimate ). FitDeck includes a bundle of cards and each of them has different activities on it.
Competitors of FitDeck
FitDeck was a unique business model but still, it was not able to survive for long period under Phil Black. Few of its competitors in the market are:-
- FitBit
- Peleton
- Lifesum
- Myfitness Pal
- Healthify Me
- Strava
What is the net worth of FitDeck?
At the time of the shark tank appearance, FitDeck was valued at around $1.5 million. Currently, It had an estimated net worth of $4.3 million.
Is FitDeck is still in business?
After getting no deal on Shark Tank, FitDeck’s impressive numbers were going down. It continued to sell through its official website and Amazon. In 2014, a manufacturer of footwear, fitness, and outdoor accessories named Impulse acquired FitDeck and the company’s own entity was dissolved whereas Phil started Prep Well Academy, which also appeared on Shark Tank, season 11.
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What is Fit Deck?
The fit deck is a fitness product and is a set of playing cards that have various exercise activities on them. Every time you suffer, you get a different work activity each time.
Who founded Fit Deck?
Phil Black is the founder of FitDeck, who had completed his graduation from Business School and Navy Seal. Phil Black is an investment banker, personal trainer, motivational speaker, and Self entrepreneur.
