Are you a cold brew coffee lover who is tired of spending a fortune at coffee shops for your favorite drink? Meet Bruw, a cold brew coffee maker that allows you to make your favorite drink at home easily and affordably.
With Bruw, you can make a batch of cold brew coffee in just a few simple steps, without the need for electricity or complicated equipment. The Bruw kit comes with everything you need to make your own cold brew coffee, including a mason jar, a reusable filter, and a funnel.
Bruw is a simple way to brew good cold coffee. Bruw is a system to filter the coffee in such a manner that tidiness is still maintained. Generally, to make a cold brew, coffee is soaked in water for a day or two and then, it is filtered.
People who prefer cold brewed coffee tend to like it because of its smoothness and less acidic nature as compared to hot brew. Bruw comes with a mason jar lid that is double-sided that contains a filter in the middle.
To brew some coffee, one needs to fill one mason jar with coffee and water, secure the lid and screw another empty mason jar on top of it. As soon as the coffee is ready, the jar needs to be flipped and the coffee will be filtered through the filter in the middle. The Bruw filter costs $19.99 and with mason jars, it costs $34.99.
The Bruw founders appeared on Shark Tank seeking an investment to help them grow their business and make their product more widely available. Did they land a deal and take their business to the next level? Let’s find out!
Bruw at a Glance:-
| Idea | Cold coffee filter, easy to make and enjoy. |
| Founders | Max Feber |
| Asked For | $50,000 for a 25% equity |
| Accepted Deal | $50,000 for 30% equity |
| Sharks | Mark Cuban |
| Business status | Acquired, In Business |
| Episode No. | Season 10, Episode 9 |
| Website | Bruw |
| Buy on Amazon | Buy Now! |
Index:
Who are the founders of Bruw?
Max Feber is the founder of Bruw. He was just a high school student when he invented the product. He loves cold brew coffee and wanted a clean and easy way to make some at home. In November 2015, he started a Kickstarter campaign that proved very successful and raised more than $10,000. He also sells cold brew coffee blends for cold coffee only.
He sells his products on the brand’s website, Amazon, and IndieGoGo’s marketplace. He gave birth to Bruw as a result of his passion and wants to fulfill his dream to make Bruw a huge brand. Thus, he wanted help from a shark to expand his production and distribution channels.
Did Bruw get a deal on the Shark Tank?
Max Feber came on the show seeking an investment of $50,000 for 25% equity in exchange. Max shared his past experiences and demonstrated the model. Max shared that he needed the investment to scale up his production abilities, lower the production cost and improve his sales and margins. Sharks asked about Max’s contribution and how he managed to run the business.
Max shared that he was a full-time student, which disappointed the sharks. It was impressive that, being a student, he has his own business, but opening a business is a small step. Being in that business is a crucial step when many entrepreneurs fall out. Kevin O’Leary was the first to share his experience and said ‘Bruw is a product, not a company. Kevin O’Leary said it was risky, but I’d take a bet on it and gave an offer of $50,000 for 50% equity in return.
Mr. Wonderful always tries to take a big bite. Lori Greiner appreciated his efforts but said she couldn’t be a good investor for her and went out. Daymond John had his beliefs in Bombas Guy and gave an offer of $50,000 for 30% equity in exchange.
Robert Herjavec also appreciated his potential but didn’t find any potential in business and went out. Mark Cuban said ‘I love what you are doing and suggested focusing on marketing and advertising rather than purchasing a new mould. Mark Cuban gave an offer of $50,000 for 30% equity in the business. Max took a moment and said yes to Mark’s deal.
What happened to Bruw after the Shark Tank Show?
After the show, once the show aired, Bruw grabbed popularity and experienced customer addition. The deal made on the show between Mark Cuban and Bruw was closed. Mark Cuban seemed to be in support of Max. After the show, the efforts and expertise didn’t work for long. In April 2020, Bruw was acquired by Snarky Tea for an undisclosed amount.
During the pitch, the valuation was $200,000, which was later valued at $166,666.66 by Mark Cuban. After the show, The company which acquired Burzw is the same business in which Kevin O’Leary invested in 2009.
Bruw is still in business and available on Amazon. Bruw serves coffee in 10 different flavours, which include; Pomegranate, Strawberry, Jasmine Pearls, Kona Colada, Cranberry, Blackberry Lavender, Cucumber mint, Lemon kiwi, and Mango Peach. Bruw coffee has been acquired but is still on the market. It is sold for $49.9 plus shipping and international shipping an extra $10 is charged. After the show, the owner changed, but not the business.
Competitors of Bruw are:-
- Waldo
- Single Origin
- Matt Michel
- Frank one
- Beach Coffee
- Coffee Bruer
- Osaka Coffee and many more.
What is the net worth of Bruw?
The valuation for the show was $200,000 and by the end of the pitch, Bruw was valued at $166,666.6. The estimated net of the business is not available as it was acquired in 2009 for an undisclosed amount.
Is Bruw still in business?
Bruw is still in business. After the show, Max enjoyed a bit of success, but unfortunately, in 2009, he got acquired by Snarky tea.
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FAQs:
What is Bruw?
Bruw is a simple way to brew good cold coffee. Bruw is a system to filter the coffee in such a manner that tidiness is still maintained. Generally, to make a cold brew, coffee is soaked in water for a day or two and then, it is filtered.
Who founded Bruw?
Max Feber is the founder of Bruw. He was just a high school student when he invented the product. He loves cold brew coffee and wanted a clean and easy way to make some at home.