One of the most important ways to keep your health good is to primarily keep your Gut Healthy. One of the known ways of maintaining good digestive health is to have Apple Cider Vinegar which brings a lot of benefits.
Allison and Stephen are here to bring this natural Apple Cider Vinegar beverage with multiple flavors that bring you various health benefits too.
Mother Beverages has health benefits but can it get the required investment benefits from the Sharks?
Mother Beverages at a Glance:
| Business idea | Nutritional Apple Cider Vinegar Beverage |
| Founder | Allison Ellsworth and Stephen Ellsworth |
| Asked for | $400,000 for 10% |
| Accepted deal | $400,000 for 25% |
| Sharks | Rohan Oza |
| Business status | In business |
| Episode | Season 6, Episode 17 |
| Buy on Amazon | Buy Now! |
Index:
Founder Story:
Allison and Stephen, Husband, and Wife have been experimenting with the combination of fresh fruit juice and prebiotic apple cider vinegar for a while.
Finally, when they were able to get the right blend of fruit juice, ACV, and Soda the birth of “Mother Beverage” happened. Not only the drink tastes really well but also has a multitude of health benefits.
The drink initially was a bottled brand and sold in local Dallas markets, which became a hit in the local community. Mother Beverage is now rebranded as Poppi and has created the much-required pop in their business.
What is Mother Beverages?
Mother Beverages is a beverage company that produces a range of organic, raw, and unpasteurized apple cider vinegar-based drinks. The company was founded in 2014 by Stephen and Allison Ellsworth and is based in Richmond, Virginia.
The beverages are made using organic and locally sourced ingredients and come in a variety of flavors, including Blueberry, Lime Ginger, and Concord Grape. Mother Beverages is committed to creating healthy and natural products that support a sustainable and healthy lifestyle.
Did Mother beverage get a deal on shark tank?
Allison and Stephen Ellsworth pitched their “Mother Beverage” product in front of the Sharks at $400,000 at 10% equity. The husband-and-wife duo, explains the product features on how this drink is both has great taste and healthy to drink with very less sugar content, full of probiotic richness, and no concentrate in it. Once the samples are handed out the Sharks do like them but had questions about their profitability.
Alliston and Stephen explained that they have done up to $500,000 in sales till now. Kevin enquires further that in such cases the owners should sell the business in the future. The duo explains that it takes on 0.80 cents to produce a bottle and they sell it for 3 dollars per bottle.
Post the financials sharks dwelled into the manufacturing and process ahead. The duo explains they would like to build their bottles that did irk the sharks which they should rather outsource.
This concept of self-bottling and lets the three big sharks – Lori, Mark, and Kevin drop out of the deal. The Guest Shark Rohan is interested and makes an offer of $400,000 at 25%. Alliston and Stephen Ellsworth ultimately end up with a sweet deal with Rohan Oza.
What happened to Mother Beverages after Shark Tank?
Mother Beverages did get the right support and momentum from the guest Shark – Rohan. The business started to flourish and has taken a new rebranded shape now with a new name – Poppi.
Poppi has now grown as a well-known Soda beverage with health benefits with a mix of Fruits, berries, and herbs and Apple Cider Vinegar to make it a great taste. The product is now in cans and has multiple flavors which overcome the initial bottling problem.
Poppi, the rebranded name is well prevalent in multiple health food stores in the Dallas region.
Product details:
- Infused Apple Cider Vinegar drink, made of berries, herbs, and fruits in a natural manner.
- Very light and crips, as it has low carbonates. Sparkling Probiotic drink, All natural with No added sugar.
- Comes in 12 Oz bottles (335 ml) and has flavors like – Strawberry Vanilla, Orange Cinnamon, Blueberry Sage, and many more…
- With the new rebrand, the products are under the Brand Poppi.
- Poppi brings you “ Big flavor energy” #BFE, which has multiple health benefits also.
- Apple Cider Vinegar is a homeopathic health remedy for centuries and one tablespoon does help. Pure and unfiltered and hence the “Mother” Beverage.
- Helps to refine your complexion and lets your skin glow. The product has a combination of prebiotics and probiotics which makes it
- the ideal drink to aid digestion.
- Be Gut Healthy to “Be Gut Happy” is their motto.
- Poppi has multiple flavors like :
- Cherry Limeade
- Strawberry Lemon
- Raspberry Rose
- Ginger Lime
- Orange
- Watermelon
- Classic Cola
- Root beer
Competitors of Mother Beverages / Poppi:
- AFF (American Fruit and Flavours)
- BSG (Brewers Supply Group)
- Fever Tree
- Idilia Foods
What is the net worth of Mother Beverages?
At the time of Shark Tank’s appearance valuation of Mother Beverages was around $4 million as per the founders. But Shark valued it at around $1.6 million in the tank.
Is Mother Beverage/Poppi still in business?
Mother Beverage is now named Poppi and is very much in business. The company has grown phenomenally with a revenue increase of 550% on annual basis. The aim is to expand their distribution team and increase from the current size of 50 members to more. Poppi products are available on their website like Poppi (drinkpoppi.com) and large stores like Amazon.
Stephen and Allison have built the right business model to scale their products and significantly increase their range of flavors. Venturing into #BFE apparel like Shorts, Hoodies as their new branded product range.
To spread their wings of business, willing to expand their wholesale opportunities on their website.
What is the apple cider drink on Shark Tank?
The apple cider drink on Shark Tank is called “Mother Beverage”. Mother Beverages is a beverage company that produces a range of organic, raw, and unpasteurized apple cider vinegar-based drinks.
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What is Mother Beverages?
Mother Beverages is a beverage company that produces a range of organic, raw, and unpasteurized apple cider vinegar-based drinks.
What's the net worth of Mother Beverages?
At the time of Shark Tank’s appearance valuation of Mother Beverages was around $4 million as per the founders. But Shark valued it at around $1.6 million in the tank.