Aldo Orto Jewelry is an artistic company that designs and creates several kinds of jewelry with mythological and cultural elements. The pieces of jewelry that they offer consist of different elements from the world. Aldo Orto Jewelry makes items from precious and semi-precious metals such as gold, silver, and platinum, as well as from precious and semi-precious stones.
Some big names like Elizabeth Taylor, Calvin Klein, and Kim Kardashian have been customers of Aldo Orto Jewelry. The company wanted to seek the help of a shark so that its investments could be raised to make its products available to the general public at an affordable rate.
Aldo Jewelry at a Glance:-
|Idea||Designer and special craft business|
|Asked For||$180,000 for 45%|
|Accepted Deal||$180,000 for 50%|
|Sharks||Barbara Corcoran and Kevin Harrington|
|Business status||In Business|
|Episode No.||Season 2, Episode 9|
Who are the founders of Aldo Jewelry?
Aldo Orto is the founder of Aldo Orto Jewelry. He was born in Mexico City and completed a degree in Fine Arts. He moved to Los Angeles and achieved his second degree from UCLA. His career as an artist began with him studying environmental design. He also designed sets for film shoots and concerts. Later, he started taking inspiration from Mexican mythology and slowly started gaining knowledge of worldwide legends.
He used this knowledge and inspiration to create art in the form of unique jewelry. His initial customers included people from Mexico and the United States who bought his jewelry from retailers. His art collection grew to include sculptures and paintings. Some of his collections include Alexander the Great Collection, The Dante Collection, and The Sword Collection.
Did Aldo Jewelry get a deal on the Shark Tank?
Aldo Orta came on the show seeking investment and shark expertise. Aldo pitched for an investment of $180,000 in exchange for 45% equity in the business. Aldo shared that he needs to polish the market and to spread out the average wearer too. After, Orto demonstrated his business concept and handed samples to the sharks, showing his best quality of work.
Robert Herjavec asked about the inspiration behind this concept, Aldo replied he draws upon a variety of cultural symbols and mythological figures to promote unity and celebration of life. Sharks asked him about his designs and his flexibility to design a line that retails for under $200 on the market. Harrington asked if he had tried television outlets, to which Aldo says, QVC wanted his design but asked to have $50,000 to buy in before that. Harrington says it is a major concern that Aldo has no experience in managing the mass market.
After all the discussions, Kevin O’Leary says, Orta is himself the value of the company, therefore investing in this is too risky and went out. Daymond John said in this current economic crisis period, “I’m not sure that people are buying jewelry” and went out. Robert Herjavec feels that it’s too expensive for the middle market and, therefore, he is out. Barbara Corcoran also appreciated her work and passion.
Barbara Corcoran gave an offer of half of the investment along with QVC contingency and asked Aldo to bring one more shark in. Aldo asked Harrington for the other half of the investment as he has connections in QVC and Harrington agreed to be the other half. Aldo took the deal at $180,000 for an exchange of 50% equity.
What happened to Aldo Jewelry after the Shark Tank Show?
After the show, Aldo Jewelry took off once the show aired. Aldo Jewelry enjoyed great success. The deal made on the show was never closed. Still, it didn’t affect me much. After the show, Aldo started sharing his work through websites on websites and social platforms, which boosted its demand. They now offer paintings and sculptures along with jewelry.
During the pitch, Aldo came up on the show with a valuation of $400,000. After the pitch, Barbara Corcoran and Kevin Harrington gave an offer that valued the Aldo Jewelry at $360,000. After the show, Aldo started to launch it at a reasonable rate. Still, the price is expensive for a few people, but it reflects the value of the product. It provides a variety of on-trend jewelry for women.
After the show, Aldo was successful in reaching a brand in all homes. Aldo Jewelry got hired by QVC, which improved its valuation and market. As of 2021, Aldo is still improving his design. As being innovative is the key strength to holding the business in the market.
Competitors of Aldo Jewelry are:-
- Eden Jewelry Co.
- Half-Price Gold
- Gold Jewelry USA
- Katarina Jewelry Inc.
What is the net worth of Aldo Jewelry?
The valuation of Aldo Jewelry on the show was $400,000, later valued at $360,000 by the sharks. The estimated net worth of Aldo Jewelry is $2 million.
Is Aldo Jewelry still in business?
Aldo Jewelry is still in business. After the show, they did various made to the product line. It was also hired by QVC and did great in sales.
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What is Aldo Jewelry?
Aldo Orto Jewelry is an artistic company that designs and creates several kinds of jewelry with mythological and cultural elements. The pieces of jewelry that they offer consist of different elements from the world.
Who founded Aldo Jewelry?
Aldo Orto is the founder of Aldo Orto Jewelry. He was born in Mexico City and completed a degree in Fine Arts. He moved to Los Angeles and achieved his second degree from UCLA. His career as an artist began with him studying environmental design.